With over 300 members coming in from Singapore and past, the Singapore MICE Forum 2025 opened conversations on what’s subsequent in a altering world at the Sands Expo and Convention Centre as we speak, twenty fourth July.
MICE professionals and people from a various vary of industries have been inspired to ponder the theme What’s Next in the face of evolving applied sciences, sectoral innovation, and more and more difficult geopolitical conditions in Asia and past.
Richard Ireland, president of the Singapore Association of Convention & Exhibition Organisers and Suppliers (SACEOS) formally opened the occasion by addressing the meeting along with SMF co-chairs Adeline Lim and Dylan Sharma.
Lim mentioned of the occasion: “Everything is new this 12 months: new audio system, new codecs, no espresso breaks. But you’re not going to wish to miss a single minute of this.”
Sharma mentioned: “You’ll hear many different things. You’ll hear people talking about things that you don’t hear at a normal MICE conference. But the true value of your participation is through the value that you extract for yourself and for what’s best and what’s next for your organisations.”
Going dwell for a 3rd time
The 2025 occasion is SMF’s third dwell version in the post-pandemic period.
As such, the occasion has made the most of the Great Reset of 2023 whilst the business sought to return to normalcy.
If the 2024 occasion celebrated the moments of momentum that make the MICE sector, this 12 months ponders the query of what comes subsequent.
For the staff behind SMF, answering that query requires interplay not simply inside the MICE sector, however with professionals from different sectors and industries.
As Sharma places it: “I think we’ve really positioned this as a business event for the MICE industry, as opposed to a MICE event. We’re going to be speaking a couple of very broad vary of points you usually is not going to hear at a MICE convention.”
This was intentional as these from different sectors have a fantastic deal to show these in MICE and vice-versa.
With that in thoughts, it didn’t come as a shock that iconic Singaporean hotelier and thought chief KP Ho, founding father of the Banyan Group led in the discussions.
Ho set the tempo for the day’s discussions as he spoke of being open to vary and innovation, as properly of flexibility to regulate, thrive, and develop additional, particularly in such difficult instances it what’s quickly being acknowledged as the Asian Century.
